Exhibiting at an international show can be a little tricky.  That’s why we want to give you 3 tips to put you on the road to a success!  To ensure an effective and efficient international trade show display, remember:

- Business Cards – should be printed on both sides, one side with a translation in the language of the targeted market.  Be sure to research and understand the host country’s customs and business etiquette practices before having the cards printed.

- Literature – Customers at international shows avoid taking excess paper.  Attendees prefer to have literature sent to their place of business instead.

- Exhibit Display Items – Avoid creating clutter in your booth. It is not necessary to bring “everything but the kitchen sink” to the show.  Limit your display items to new products and core products only.