While attending  the 2008′ National Stationary Show in NYC with my client “CHECKERBOARD” I realized what this show really was all about.  New products sure, but there was more. Each company was also networking with their competition and everyone had nothing but positive comments about each other. Strange for me to experience such civilized business practice in the trade show industry.

Now the real highlight of this show for me, was to meet the “Arthur Chase” of CHECKERBOARD LTD.
This was when CHECKERBOARD LTD. just received an Award for a “NEW” product design, and being a designer myself, I was very impressed with how many of these awards were displayed throughout their 22′ x 60′ foot Exhibit space.

After speaking with Mr. Chase I realized why CHECKERBOARD LTD. is such an “award winning company” and why they have lead this industry for so long and continue doing so.

Tags: business practice, exhibit space, foot exhibit, new product design, trade show

This entry was posted on Saturday, June 21st, 2008 at 7:54 am and is filed under Blog. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.